The SUMO Reward Points plugin is a comprehensive loyalty and rewards system designed for WooCommerce stores. It allows store owners to incentivize customers through points for actions such as purchases, reviews, referrals, and social sharing. These reward points can then be redeemed for discounts, gift cards, or other rewards. The plugin supports various levels of customization, from assigning points at a product, category, or global level to enabling point expiration dates.

Key Features:

1. Reward Actions:
   • Points for purchases, sign-ups, reviews, referrals, and social promotions.
   • Support for fixed or percentage-based rewards for products.
2. Redemption Options:
   • Customers can redeem points on the cart or checkout page.
   • Ability to set minimum and maximum points for redemption.
3. Additional Capabilities:
   • Integration with social platforms like Facebook, Twitter, and Google+ for promotional rewards.
   • Support for member levels, allowing tiered rewards based on accumulated points.
   • Bulk gift voucher creation and point sharing among members.
   • SMS notifications for reward updates via Twilio or Nexmo.
4. Administrative Controls:
   • Restrict earning/redeeming points by user roles.
   • Import/export reward points and settings via CSV files.
   • Full customization of point conversion rates and expiry terms.
5. Technical Compatibility:
   • Works with simple, variable, and subscription products.
   • WPML and translation-ready for multilingual support.

This plugin is particularly useful for creating customer retention programs and fostering loyalty in eCommerce stores. Pricing for the plugin typically starts around $49, and it includes features for setting up robust loyalty programs with detailed analytics and customizations.